New Softwear from Microsoft Tees Off
Microsoft seem to be working hard to level the playing-field after the Mac/PC ad campaign.
Most of you will have seen those “I’m proud to be a PC” but the latest thing straight outa Redmond is its own clothing line dubbed “Softwear”.
Microsoft has acquired the assistance of Crispin Porter & Bogusky in order to ensure the results actually score on the cool-ometer, and it has also hired rapper Common as a spokesman.
Would you buy one? Personally I’m digging the design but still not convinced.
